Sam’s 2 for 1 Pizza & Pasta
Copy & Content
Website Design & Development


Launch Date
September 14, 2012

Sam's 2 for 1 Pizza & Pasta

Client Brief

Sam’s 2 for 1 Pizza & Pasta (formerly operating as Santo’s 2 for 1 Pizza & Pasta)  is independently owned and operated out of Spruce Grove, specializing in delicious, fresh, fast and convenient comfort food. They have all the classic pizza, pasta, donairs and subs people love when they’re on the go or don’t just feel like cooking. But far from your typical grungy take-out pizza joint, they also have a bright, clean, spacious and fully-licensed dining room, perfect for family meals, as well as a seasonal outdoor patio.

Project Scope

Provide art direction on food photo shoot. Set up social media profiles on Twitter, Facebook, Yelp and UrbanSpoon for the client to maintain. Create a custom WordPress theme with social media integration. Write website content based on client notes and feedback, with attention paid to SEO. Ongoing website maintenance and technical support.